Database Marketing
Recent advances in technology have significantly increased the amount of customer data that most sales organizations capture on a day-to-day basis. The downside is, you get stacks and stacks of information -- but nobody can translate it or make any business sense of it.
We've worked with select Fortune 500 companies to help them design targeted sales and marketing campaigns. With the use of our powerful analytical tools and processes, we can identify customer needs, segment target audiences, and develop sales propositions designed to satisfy those needs.
We also serve as an outsourced customer database maintenance organization. We can build your database to spec, populate it with your customer data and useful analysis tools, and maintain it for you live on our servers or with regular updates.
Any database company can build you a good database with standard reports. Topline Group is different. We specialize in ad-hoc reports. All you have to do is pick up the phone and contact any of our data analysts when you need a special report. We turn all requests around in 24 hours or less. We call it "just in time analysis."